With roots deeply embedded in the BCFB community, Picnic Creative’s co-founder, Clint Omelaniec, has been involved with producing videos for the BCFB Awards since 2017. “Personally visiting and interviewing past award nominees and winners gave me invaluable insights into the industry’s innovative and resilient spirit. It’s such a privilege to be a part of this vibrant community,” says Clint.
Driven by a profound passion for assisting food and beverage marketers, Clint was joined by Steffen Janzen in 2019 to launch Picnic with a clear mission: to simplify custom content production. With a team of top talent in film, photography, food styling, writing, and marketing, Picnic Creative crafts captivating content that resonates with audiences and fuels business growth.
What sets Picnic Creative apart is its commitment to disrupting traditional production models. The agency has transformed its bespoke Burnaby headquarters into a creative studio spanning over 4,000 square feet. This vibrant space houses a kitchen studio set, commercial test kitchen, props library, and office space – an environment where the magic truly happens.
“The recognition as a Top 10 Food and Beverage Marketing Services Provider stands as a testament to Picnic Creative’s dedication to excellence,” explains Steffen, “However, our aspirations reach far beyond this accomplishment. We’re motivated by a relentless drive to push boundaries and stay ahead of industry trends, technologies, and consumer insights, to empower BC brands to shine and grow in the ever-evolving marketplace.”
With a comprehensive suite of content marketing services ranging from recipe development and photography to video production, social media management, and website development, Picnic empowers brands to shine amidst a crowded marketplace. Operating as a flexible and quality-focused on-demand extension of agencies, marketing teams, or sales teams, Picnic assists brands in establishing a robust online presence, effectively engaging their target audiences, and attaining measurable results.